What We’re Doing
Learn how the Global Centre for Modern Ageing® applies innovative design thinking to the opportunities of ageing and longevity through our client case studies, research publications and day-to-day work.
We are privileged to work alongside industry leaders on innovative ageing-focused research projects, and respect the ‘Commercial in Confidence’ nature of these engagements.
Each of our case studies has been shared with our clients’ express consent.
Search for Global Centre for Modern Ageing® news, case studies or research publications:
Fixing workforce crisis crucial for future of aged care
Ahead of Victorian Healthcare Week on 18 and 19 October, GCMA CEO and Aged Care Transformation conference Chair Julianne Parkinson previews her keynote presentation on the future of Aged Care in Australia with Community Care Review.
Show us what ‘Ageing Well’ looks like to you - and win!
Ready, set, SNAP! In partnership with New Idea Magazine, the GCMA is currently promoting an Australia-wide photo competition, with cash prizes to be won. We're seeking images and 'Ageing Well' stories that reflect the fabulous diversity (and reality) of ageing in Australia. Help us to paint a picture that's as vibrant and varied as you are!
AgeTech, un-retirement and a fifth birthday: GCMA’s CEO reflects on what ageing well means
To celebrate five productive years of the Global Centre for Modern Ageing®, CEO Julianne Parkinson shares her reflections with Inside Ageing, on the organisation’s most exciting, impactful ageing-focused projects to date. She also discusses what it means to age well in the context of shifting demographics, changing societal values, attitudes and expectations.
Interview in HR Leader: ‘Unretirement’: What is it, and how can employers benefit from it?
The so-called Unretirement phenomenon can help to bridge skills gaps, and strengthen teams. And, according to GCMA CEO Julianne Parkinson, all that’s required of organisations seeking to take advantage is a little open-mindedness. Read Julianne’s interview with HR Leader, describing how older workers are redefining conventional notions of retirement, and re-entering the workforce in record numbers.
Read our September 2023 Newsletter
September’s APAC edition of Connect celebrates exciting innovations for Ageing Well in the Asia Pacific Region, and offers a contemporary snapshot of the varied, user-centric products, solutions and technologies poised to reimagine ageing for the region’s ballooning population of older adults.
Step behind the scenes with Team GCMA at Ageing Asia’s industry-leading 2023 World Ageing Festival, discover key takeaways from our Virtual Masterclass on Designing for All Ages, and learn more about the Blueprint Strategy GCMA has delivered to support a dynamic Gerontechnology Platform in Hong Kong - all in this month’s newsletter.
Feature in Women’s Agenda: With so many of us choosing to “unretire” there’s a huge opportunity for Australian business
The trend of ‘unretirement’ is just beginning to transform the Australian workforce. In this article for Women’s Agenda, Global Centre for Modern Ageing® CEO Julianne Parkinson breaks down what’s driving this phenomenon, and explains how businesses can harness the immense value, experience and adaptability of older workers.
Interview with HR Leader - Breaking the stigma: Why older workers are a great investment.
Julianne Parkinson, CEO of the Global Centre for Modern Ageing® chats with Jack Campbell of HR Leader about how older Australians are key to solving the nation’s workforce shortages, and explains how business leaders can create harmonious age-inclusive workplaces that support employees of all ages to thrive and contribute.
Feature in The Senior SA: Modern Ageing® a booming business
Julianne Parkinson, CEO of the Global Centre for Modern Ageing® sits down with The Senior (SA) newspaper to discuss how increasing longevity is creating new pathways and opportunities for healthy, dignified and independent ageing. She also discusses the emerging category of AgeTech®, and how it can enable older adults' aspirations to age at home.
Julianne Parkinson for Dynamic Business: Unlocking opportunities in the longevity economy.
Population ageing presents an exciting opportunity for businesses seeking to tap into the ‘Longevity Economy’, which describes the immense economic potential of older consumers across various domains including finance, health, construction, transport, leisure and more. In this column for Dynamic Business, Global Centre for Modern Ageing® Chief Executive Julianne Parkinson outlines how Australian businesses can support and benefit from this lucrative and growing market.
Inside Ageing: GCMA’s Julianne Parkinson advocates for Modern Ageing and housing policy transformation
Global Centre for Modern Ageing® CEO Julianne Parkinson took the stage at the recent National Retirement Living Summit on 23 June to raise a pressing issue—how housing policies can be transformed to enhance well-being in later life. Highlighting the GCMA’s contributions to global research on ageing in place, she emphasised the pivotal role of housing in shaping policies for older adults.
CEO Julianne Parkinson honoured with Ageing Asia Global Influencer Award 2023
Julianne Parkinson, founding CEO of South Australia’s Global Centre for Modern Ageing® has been named among APAC’s leading changemakers in ageing, receiving the prestigious Ageing Asia Global Ageing Influencer Award 2023.
Aged Health Magazine: Lessons in Modern Ageing®
Global Centre for Modern Ageing® CEO Julianne Parkinson shares ‘Lessons in Modern Ageing®’ with Charlotte Newton of Aged Health Magazine (May 2023), discussing the preference of older Australians to age in their own homes, and how emerging technologies will enable new, blended models of care delivery to improve both quality of care, and quality of life for older adults.